A beauty and skincare brand that combines science & technology to develop products that enhance beauty routines and promote overall wellbeing.
ChokBeauty
Branding and Promotional Campaigns
working for: Chok Beauty industry: Beauty – UK year: 2022 capabilities: Graphic Design, Photography and Editing
the brand: Chok Beauty brings innovation to the beauty and well-being world, it produces award-winning products, exquisite skincare tools and devices recognised by celebrities and influencers.
more than to be the designer is to be the user: when we are working for an online store, it is essential to learn as much as we can about the products. It was important to create accurate visuals and iconic elements that could explain the benefits and how to use each device.
my role: I was responsible for the photo shoot, editing and presenting campaign visual proposals to promote each product available at the online store.
challenges: I worked completely remotely and sometimes it’s hard to motivate the team and keep a constant communication tone. I was the element between the marketing department, e-commerce management and social media influencer. More than creating campaign visuals I was happy to support our team with overall concept proposals, marketing ideas and workflow processes.
credits: Chok Beauty, Pexels software: adobe illustrator, adobe photoshop, adobe after effects
